Success in the international arena requires more than just being the best in your domestic market. To be competent and competitive abroad, effective cross-cultural communication is vital. Whether it is introductions, gift giving, business meetings, or dining, the executive needs to be aware of cultural differences and how to address them. Kelley Protocol will equip professionals with strategies to broaden their global awareness opening possibilities to explore other markets, develop opportunities, and master the techniques necessary to outshine your competition.